Category Archives: Case Studies

Background Founded in March 2013, Spark Therapeutics is a Biotechnology company committed to discovering, developing, and delivering gene therapies. Their innovative scientific platform and programs are pioneering in the industry and necessitate nothing but the best and most creative people in their workplace. Moreover, since their inception Spark Therapeutics has achieved many breakthroughs and the […]

Background In early 2017, Comcast sought to track the performance of their digital marketing campaigns. The strategy behind their digital-first approach was to track and monitor targeted populations to mitigate subscriber service downgrades and cancellations due to expiring promotions for Cable TV, Internet, and Telephone packages. The Challenge As cable television and traditional phone cord […]